PROCTOR & GAMBLE
P&G incubates its own product innovation through their startup studio, P&G Ventures. Last year, P&G introduced the Opte Precision Skincare System (OPS). OPS is a personalized handheld inkjet printer that can instantly make the appearance of skin’s hyperpigmentation disappear and fade spots over time. I’ve talked a lot about hyperpigmentation and how to get rid of it over the last few years. The OPS is really game changing when you consider how long and how much trial and error goes into clearing up hyperpigmentation and keeping it at bay.
How Does It Works?
OPS's digital camera scans the skin and instantly analyzes each image using a proprietary algorithm to detect tonal imperfections not visible to the human eye. The device then precisely deposits picolitre ( a trillionth of a liter) droplets of Spot Optimizing Serum on target areas until there is a perfect color match with the surrounding skin tone.